Healthcare

Dr Ruban Nathan, NSHLC

Search and content work for a Bangsar dermatology and hair restoration clinic, across seventeen pages covering one condition or treatment each.

Industry Healthcare
The Dr Ruban Nathan, NSHLC site in a browser

What we do

On this one our work is the words and the search visibility, not the build. We look after the meta titles and descriptions, the heading structure and the internal linking across all seventeen pages, and we handle the content marketing: keeping each condition and treatment page current, and making sure a patient searching for one specific thing lands on the page about that thing rather than on a general services list. The site is on a monthly plan with us. The design and build are somebody else's work and we make no claim to them.

Short description

Nathan's Skin, Hair and Laser Centre is a dermatology and hair restoration clinic at Menara UOA Bangsar in Kuala Lumpur, describing itself as a complete dermatology and hair restoration centre. It covers general dermatology, cosmetic dermatology and laser work, hair regrowth and hair transplant surgery. The same site is served at both drruban.com and nshlc.com.my.

Skin treatments

Each condition has a page of its own.

  • Acne and scars Active acne and the marks it leaves.
  • Melasma Pigmentation on the face.
  • Sunspots Sun damage and age spots.
  • Vitiligo Loss of skin pigment.
  • Psoriasis A long term inflammatory skin condition.
  • Botox Cosmetic injectable treatment.
  • CO2 fractional resurfacing Laser resurfacing of the skin.

Hair, laser and the doctors

Hair restoration, laser work, and who carries it out.

Full description

A dermatology patient almost always arrives searching for one word: acne, psoriasis, melasma, transplant. A single services page cannot answer any of those well, which is why the content work here is organised page by page, one condition at a time, each written to be the best answer to its own question.

The doctors' pages carry more weight on a clinic site than they would anywhere else, because a patient choosing a dermatologist is choosing a person. The site lists Dr Ruban Nathan as a senior consultant dermatologist and hair transplant physician, MBBCh (Ire), FRCP (UK), DipDermSc (UK), DipLaser (USA), FAAD (USA), A.M. (Mal), co-director of the centre since 1996, visiting consultant at Sunway Medical Centre and Assunta Hospital, and consultant dermatologist at Pantai Cheras Medical Centre. Dato' Dr P S Nathan has a page alongside it.

Those credentials and every treatment named above are as published on the clinic site. Nothing here is medical advice.

For skin, hair or laser treatment, visit dermatologist Malaysia in Bangsar, Kuala Lumpur.

We design landing pages, and customise them to you

One page built around one goal (enquire, book, call or download) and designed for your business rather than adapted from somebody else’s.